Shopify is termed as a SaaS platform (Software as a Service) which helps you enable building your own online store conveniently. The store operates in the cloud so all you need to run your store is a constant Internet access and you can keep a check on your store from anywhere around the world. There is no need to install additional software to use Shopify. Since Shopify is a hosted platform, you don’t even have to worry about hosting or server configurations.
Shopify is becoming one of the most popular Ecommerce platforms with the passage of time. Even though getting around with Shopify is very easy, fresh users still can’t seem to understand which Shopify pricing plan would suit their needs best.
Shopify offers five different pricing plans for users to choose from depending on their requirements. These plans include Shopify Lite, Basic Shopify, Shopify, Advanced Shopify and Shopify Plus. Let’s talk about each plan to understand their features and decide which one best suits your business needs.
Shopify Pricing Plans
Basic Shopify – $29.00 per month
Basic Shopify allows selling unlimited range of products. This plan is the cheapest solution available for those who have a wide product range. Shopify does not restrict the number of products or file storage capacity for its users. Moreover, this plan also includes the “Abandoned Cart Recovery” feature, but does not include other features like gift cards or professional reports that you require from time to time. A great feature it does include is the telephone support which is available for resolving many issues that a user might come across from time to time.
Shopify – $79 per month
The plan named Shopify is $79, but surprisingly offers a lower credit card rate and also brings more features compared to Basic Shopify. Coming with almost 0.3 percent lower markup rate, it includes professional reports which are a big help in providing complete insight into your online store and help make your analysis easier. However, it is recommended that you check your Google Analytics before moving on this plan, as that is also free of cost. Gift cards included in this plan can be useful and can be added through the app with Basic Shopify pricing plan.
Advanced Shopify – $299 per month
Advanced Shopify priced at $299 is one of the most expensive Shopify plans. However, the credit card payment rate that comes with this plan is the lowest. Moreover, it provides the best shipping conditions across US and turns out to be the only plan with a real-time carrier shipping. This allows the shipping cost to be calculated automatically by the third party. Last but not the least, it also has an advanced report builder which allows users to customise their own professional reports.
Shopify Plus- $2000 per month
Shopify Plus is primarily built for a complete enterprise solution and targets businesses that require a ecommerce platform with the capability to grow unanimously. In short, Shopify Plus justifies the overpricing with the provision of a dedicated support team which is available to help you with the launch and post launch support round the clock. Developers will get access to immense customization such as cart scripting, dedicated API, etc. You are provided with two additional clone storefronts if you wish to go global.
If the pricing for Shopify’s four plans given above is not suitable for you, then don’t worry as Shopify brings a super inexpensive option.
Shopify Lite – $9 per month
The Shopify Lite plan does not provide you a complete online store, instead, it merges with a pre-existing website or social media page, allowing you to chat with your customers, share and accept credit cards, invoices.
This option is best for those who already have an online store/website but don’t wish to expand in the near future.
Monthly vs. Annual Shopify Pricing Plans
If you are making monthly plans, you have the liberty to upgrade, downgrade or cancel Shopify anytime you wish. Monthly plans are feasible if you want to minimize your financial burden. This is also a good option if you are new with Shopify and want to know its pros and cons. However, if you are looking for a long-term pre-payment option in order to avail a noteworthy price reduction, yearly payments are a better option.
Understanding Overhead Costs in Shopify Pricing
Shopify’s transactions fees
Shopify charges two different fees; the one that Shopify charges on your turnover (ranging from 0.5% to 2%) and another one, which the payment gateway charges (such as Paypal, Stripe or Authorize.net). It is noteworthy that Shopify does not charge on using manual payment methods such as COD or bank transfers.
Using Shopify Payments to avoid the Shopify fee
The good news is that the Shopify fee can be totally side-stepped by using Shopify Payments which is currently only available in USA, Europe, UK, Australia, New Zealand, Canada, Ireland, Germany, Spain, Japan. It’s imperative to note that if Shopify Payments are used, it eliminates the Shopify fee totally, so even if your customers pay via e.g., Paypal (learn more) or Amazon Pay, you won’t be charged any extra fee by Shopify. You must always try to use Shopify Payments as this helps eliminate the extra monthly costs and the setup is also free.
Costs for domain names
No domain or hosting is a part of any plan of Shopify. You have to purchase that separately. Shopify charges $14 per year for a domain of your choice but without any email hosting unlike other domain providers who provide it for free. It is highly recommended that you compare the prices of Shopify domains and hosting with other domain registrars such as Namecheap, HostGator, Bluehost, GoDaddy, etc.
Lastly, each plan is capable of adding apps from the Shopify App Store or select a custom template of your choice. However, if additional features are required, it will definitely cost you extra money. Therefore, it is feasible to extensively test run all features for usability and flexibility during your free trial before actually moving ahead to purchase Shopify.